Family * Travel * Food

Clever Ways To Make Your New Business Premises Standout From The Crowd

Drawing customers into a new business is vital to its growth and survival. And while advertising and word of mouth are integral to this, ensuring your business premises stand out from the crowd is equally essential. There is a glut of commercial websites online, meaning it's surprisingly easy to get lost in cyberspace, so an instantly recognizable presence is equally vital online as physically. In order to be successful in the physical world of shops, there are so many elements to keep on top of. For example, if your premises don't feel safe to the customer, you will have to invest in some alarms (more info here) to ensure they feel as safe as possible. Also, decoration and furniture choices are key when it comes to bringing customers in! 

Check Out Your Competition

If you don't know what you're trying to stand out from, it's hard to achieve the end goal. As such, before choosing color schemes and signage, you need to scout out the competition. Once you know what you're up against, then you can make your business stand out by doing something different like using channel letter signs. Looking at the online presence of other similar companies can also give you an advantage; for example, if they aren't using social media, there's a convenient advertising gap.


For a business with physical premises, signage is essential as it helps customers identify where they are. Internal signage is vital for customer service, as no one likes feeling lost, meaning an adequately signposted business will do better than one that leaves it vague. Printed Dibond signs are a cost-effective and stunning-looking option that works both outside and inside. Have your storefront sign, interior signage, and artwork printed to Dibond for a long-lasting, contemporary look. 


Implementing a robust and cohesive advertising campaign is vital to be seen in the cyberworld. This cohesion will help people recognize and identify your business instantly wherever they see your name. Spend time planning the color scheme and logo for your business, making it relevant, unique, and slick. Then implement it across online and offline advertising, from the storefront to social media and print ads. 

Break The Mould

Don't be afraid of choosing a unique look when choosing furniture and furnishing. Mass-produced office furniture and homeware can be cheap, but it’s so common it can be hard to give individual personality. Where appropriate, look for something different, such as recycled furniture in a cafĂ©, an upcycled statement piece in a meeting room, or rustic-looking shelving. A unique slant not only creates an attractive working environment for staff but will create a mental hook that sticks in customers' minds, helping draw them back.

Superb Customer Service

Give excellent customer service, and you'll steadily grow a loyal customer base who happily recommend your company far and wide. It doesn't matter how good your business premises look and how comfortably set out the inside is; long-term people will avoid you without excellent customer service. Negative feedback always travels faster than the good, so a half-hearted to poor customer service reputation is exceedingly detrimental to business growth.

When you consider all the possibilities and eventualities, it doesn’t take much hard work to create new business premises that will stand out from its competitors, both physical and online. 


How Stickers Can Help Your Business Grow

No matter what type of business you're in, reaching out to customers and generating new leads is an important part of being successful. Fortunately, there are a lot of ways to do that. If you're looking for a way to improve your brand and get your name seen by more people, here's why you might want to consider investing in stickers.

Photo by J Gowell on Unsplash

Versatile Branding

There are a lot of things that make stickers a good branding tool, but their versatility is one of the most important parts. You can put stickers pretty much anywhere, from cars and motorcycles to notebooks, laptops and desks. When you have transparent stickers that can stand up to UV rays and excess water, you have even more options in terms of where you can put them.

Another cool aspect to this versatility is how creative you can be with your stickers. You have your choice between tons of different design options and shapes, plus you can choose the colors and size of your sticker for complete customization. No matter what kind of look you want to create for your brand, you can do it with a good sticker.

Free Advertising

One of the coolest parts about using stickers for branding is the fact that they provide virtually free advertising for you. While you have to pay for the stickers in the first place, all you have to do after that is give some away and stick some on your vehicle, water bottle and other belongings. The more you're out and about and putting that sticker on display, the more likely you are to build a solid customer base. This advertising effort only gets better as you make better stickers, which gives you an incentive to really get down to business when it comes to creating the perfect design. This is why some of the most popular brands give away free stickers to their customers to use as they see fit.

A Simple Process

It's no secret that a lot of advertising methods require a lot of effort, but that's far from the case when it comes to stickers. There are lots of websites where you can print your own clear stickers based on your desired design, colors and size. You can choose exactly how many stickers you want and have them shipped to you in no time. Once you've got a bunch of stickers, you can sell them, put them on things or simply give them away to get your advertising campaign started. While you do have to invest a little bit of money if you want to buy thousands of stickers, the return on investment you get in terms of advertising and boosting your brand is well worth it.

Running a business is hard work, but making advertising easier can lift a lot of that burden. If you're looking for a creative way to advertise your business without putting in constant effort, you might want to think about designing and printing some custom stickers for your business.

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Tips for Choosing a POS System Best Fit for Your Business

With the wide variety of POS systems available for businesses, it is important to choose the one that best fits your business needs. Take a look at some tips for choosing the right system for your business so you can move forward with confidence.

Reputation of Provider
It is very important to be sure that the provider you choose for your POS system has a good and trustworthy reputation. One sure way to find out whether or not you can trust the provider is to check with the Better Business Bureau, read reviews from other customers, or talk to those customers first hand to find out more about their experiences with the provider. When doing your research on providers, keep in mind their grade from the BBB, as well as how they treated or supported the other customers who have used them as well. This will give you a better idea of whether or not the provider is the best choice for your business.

Support Options
Another tip when choosing a point of sale system for your business is to find out what type of support is offered from the provider. It is important to choose a system and a provider that will offer support when needed after the sale is complete. Some information to gather when searching for your system and provider is whether or not they offer one on one training, if they offer training materials or instruction manuals, and if they offer technical support once the setup is complete and for the life of the system’s use. The last thing you want is to be stuck with a problem you can‘t solve and have no support offered from the provider.

Another factor to consider when choosing a POS system or merchant services credit card machine is the performance factor. Be sure to choose a system that offers you the full capabilities that you are looking for, no matter the cost. This will be essential to the functionality of your business in the future. Performance and quality of the POS system is what will keep your business running smoothly.


New custom t-shirt from Dress United

I was so lucky to receive a custom t-shirt from Dress United to review. When I went on their site to order it, my first thought was, "Will they have the cut I like?" I am very particular when it comes to t-shirts. I only like a fitted v-neck style. Lucky for me, they offered that and several other styles. I went with Classic Girly Tee because the description said that they tend to fit a size smaller.
I initially wanted the purple but was afraid that my logo was going to have white spots where the "o" and "e" were. It turns out that it only looked that way on the website and they correct it when they print your shirt. It took me about 5 minutes from beginning to end to order my shirt. Honestly, I think it took that long because I couldn't decide on a color! The Dress United website is so user friendly.

I am pleased with the shirt overall. The material was soft and the fit was just right. As an almost 40 year old woman, I appreciated the longer cut as well. I have ordered shirts before that I felt barely covered the top of my pants. I want to order a couple more in different colors for the spring/summer. What do you think of it?
Right now, if you place an order from Dress United, you can receive a discount of 30% off plus free shipping in the US. Go here and use the code: BLOG30OFF4U. These tees are a great marketing tool for your blog, business or organization.
Shelly, Mom Files

Printcopia Canvas Print Review & Giveaway

 Winner is Lynsie!

I recently ordered a canvas print courtesy of Printcopia. It was my first time using them so I did not know what to expect during the ordering process.  My first step was to figure out what photo I wanted to use for my canvas print. I decided to go with my ad shot I did for Cool Whip earlier this year. I figured it would be a great piece to have as a memory that I can hang in my office. I have to say that when I first went into the Printcopia site, I was very impressed with the gorgeous layout. It is pleasing to the eye and not too busy. I was surprised to see that besides the option of uploading an image from your computer, you could also upload from Instagram or Facebook. Living in a social media world, I know most of us have a ton of photos in those places! From start to finish the ordering process took about 3 minutes. The only reason it even took that long was because I wanted to double and triple check that I was doing it correctly. I received my order confirmation email and soon after a message from the print department to make sure that everything was done to my specifications. Their customer service is fast and very efficient! Once everything was approved, my order was being printed. The shipping time was fast and came packaged carefully to ensure my print could not be damaged. Here is the final product:
I love it! The colors are so rich and true to the original ad print. I did not realize that it was going to be mounted onto a frame with a hook. It was ready to hang! Printcopia has impressed me and offers a wide range of print products perfect for your business or personal use. They also offer things like banners and cheap signs. If you are in search of high-quality prints, I recommend Printcopia.

How would you like to win your very own 11x14 canvas print from Printcopia? (One winner) Enter below:
a Rafflecopter giveaway

Giveaway is open to US Residents only and will end on November 20, 2012. One winner will be chosen at random and will be contacted via email. Momfiles is not responsible for any lost or stolen prizes. Be sure to follow giveaway rules in Rafflecopter. Good luck!

Printcopia provided me with a FREE item to review and all thoughts/opinions are 100% my own. 
Shelly, Mom Files
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